国际商务英语谈判(含MP3光盘一张) - 21世纪实用商务英语教程 - 中国高校教材图书网
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书名： |
国际商务英语谈判(含MP3光盘一张)
21世纪实用商务英语教程
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| ISBN： | 978-7-307-05243-7 |
条码： | |
| 作者： |
张立玉、邓之宇编著
相关图书
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装订： | 平装 |
| 印次： | 1-9 |
开本： | 16开 |
| 定价： |
￥27.00
折扣价：￥22.95
折扣：0.85
节省了4.05元
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字数： |
411千字
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| 出版社： |
武汉大学出版社 |
页数： |
263页
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| 发行编号： | H·462 |
每包册数： |
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| 出版日期： |
2006-11-01 |
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| 内容简介： |
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本书旨在帮助学生和相关从业人员熟悉各种商务谈判活动，了解商务谈判活动背景及常识，程序变换，扩充商务知识，扩大专业词汇，训练谈判基本技巧及提高谈判能力和商务谈判分析处理能力。本教材的特点是简明、易懂、实用，可作为高等院校商务英语专业学生商务英语谈判课程教材。
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| 作者简介： |
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| 章节目录： |
Chapter1 An Introduction of Business Negotiation
Module1 What Is Negotiation?
Module2 Some Issues That Chinese Corporations and Negotiators Need to Address
Module3 The Different Bussiness Communication Styles between China and the USA
Background Information The Basic Qualities for Good Negotiators
Chapter2 Per-negotiation 1 Meeting Foreign Businessmen
Module1 At the Airport
Module2 On the way to the Hotel
Background Information Customs Regulations
Chapter3 Pre-negotiation 2 Receiving Foreign Businessmen
Module1 Invitation to a Dinner
Module2 Arranging a Visit
Module3 Going Sight-seeing
Background Information Chinese Food
Chapter4 Pre-negotiation 3 Establishing Business Relations
Module1 At the Guangzhou Fair
Module2 On Foreign Trade Policy
Module3 A Preliminary Talk with a New Customer
Backgroung Information Foreign Trade Reforn in China
Chapter5 At the Negotiation 1 Enquiry and Offer
Module1 A Visit to a Sample Room
Module2 An Enquiry about Some Textiles Products
Module3 Making a Firm Offer
Background Information Intercoms
Chapter6 At the Negotiation 2 On Price
Module1 Your Price Is Too High for Us to Accept
Module2 On Discount
Module3 Let’s Meet Each Other Half Way
Background Information About the Organization
Chapter7 At the Negotiation 3 On Payment Terms
Module1 Payment by L/C
Module2 Payment by Installments
Module3 Payment by D/P
Background Information The Methods of Payment
Chapter8 At the Negotiation4 Complaints and Claims
Module1 Lodging a Claim on Quality Deterioration
Module2 Settling a Claim on Quality Deterioration
Module3 A Claim on Short-weight and Inferior Quality
Background Information A:Most Favored Nation Trading Status
B:The United States-China Business Council
Chapter9 At the Negotiation 5 Shipment
Module1 Making a Direct Shipment
Module2 Making a Partial Shipment
Module3 Shipping the Goods by Air Freight
Background Information Transportation
Chapter10 Post-negotiation Contract
Module1 Signing a Contract
Module2 Signing a Long-Term Agreement
Module3 Arbitration
Background Information Business Contract
Chapter11 International Tender or Bid
Module1 Invitation for Bids
Module2 Submitting the Bids
Module3 Forms of Tender
Background Information Contract For Work
Chapter12 Investment
Module1 A Preliminary Discussion on Investment
Module2 Establishing a Joint Venture
Module3 Technological Cooperation
Background Information Asia’s Biggest Auto City to Be Built in Shanghai
课文参考译文
练习参考答案
商务谈判礼仪的基本原则
参考文献
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